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Campaigns

The Campaigns view lists all campaigns within a given scope — enterprise, workspace, or brand. Campaigns are the top-level organizational unit for grouping creative groups and their creatives.

Campaigns view

Campaign hierarchy

A campaign belongs to a brand, which belongs to a workspace, which belongs to an enterprise. Below the campaign level, creatives are organized into creative groups.

Enterprise → Workspace → Brand → Campaign → Creative Group → Creative

Table columns

The campaigns table shows the following columns. Some columns are only visible to global (admin) users.

ColumnDescription
NameCampaign name (click to view its creative groups)
EnterpriseParent enterprise (visible when viewing across enterprises)
WorkspaceParent workspace (visible when viewing across workspaces)
BrandThe brand the campaign belongs to
ImpressionsTotal ad impressions (click to open a report)
InteractedPercentage of impressions that led to an interaction (click to open a report)
StartedPercentage of impressions that led to starting a conversation (click to open a report)
Is InternalWhether the campaign is marked as internal (global users only)
ActionsOpens the actions menu

The table supports search by campaign name, sorting by name, and pagination.

Creating a campaign

Click Create campaign to open the creation form. The required fields are:

  • Name — the campaign name
  • Workspace — which workspace the campaign belongs to
  • Brand — which brand within that workspace

Global users also see:

  • Enterprise selector (cascading — selecting an enterprise filters the available workspaces)
  • Is Internal toggle (defaults to on for global users)

You can optionally upload a campaign logo (JPG or PNG, max 2 MB).

Actions menu

Click the actions button on any campaign row to access:

ActionDescription
EditEdit the campaign name, brand, internal flag, and logo
CloneCreate a full copy of the campaign including all creative groups and creatives. You'll be prompted for a new name.
DeleteSoft-delete the campaign and all its creative groups and creatives. Deletion is blocked if any creatives are currently being delivered.

Soft delete

Deleted campaigns can be restored from the Trash. When a campaign is deleted, all nested creative groups and creatives are also soft-deleted and can be restored together.

Moving a campaign

When editing a campaign, you can change its brand. If the new brand is in a different workspace, the campaign and all its creative groups and creatives are automatically moved to the new workspace.

Other functionality

  • Clicking a campaign name navigates to its creative groups
  • Clicking Impressions, Interacted, or Started opens a filtered report for that metric
  • Filter campaigns by brand using the brand selector at the top of the view