Slider / Carousel
The Slider block displays a horizontal carousel of slides inside a creative. It can be placed in both Banner and Expandable creatives. Sliders are commonly used for product showcases, image galleries, and promotional offers.
Two modes
Feed mode
Loads slides automatically from a data feed URL. The feed provides product data (images, names, prices, links) that populate the slides dynamically. Feed mode supports:
- Filtering — show only products matching specific criteria
- Sorting — order slides by feed fields
This is ideal for e-commerce campaigns where product data is maintained externally.
Manual mode
Slides are configured individually in the Builder. Each slide has:
- Text — product name, description, or promotional copy
- Image — the slide image
- Link — a clickthrough URL for the slide
Slider settings
Configured in the Visuals tab under the Slider block:
| Setting | Description |
|---|---|
| Arrow controls | Show/hide navigation arrows |
| Edge fade | Apply a fade effect at the carousel edges |
| Slide width | Width of each slide |
| Tease animation | Automatically nudge the carousel to indicate swipeability (configurable delay, duration, and iterations) |
Using as the only component
When the Slider is the only component in the Flow, it fills the entire creative container. This creates a pure carousel ad without conversational elements.
Using in a flow
When combined with other flow components, the Slider appears as a rich component within the conversation. Users can swipe through slides while engaging with the conversational flow.
Responsive behavior
The slider adapts to different screen sizes:
- On mobile/small screens, slide width and spacing adjust automatically
- Size classes (
size-tiny,size-small) may be applied based on available space (legacy behavior from the older Slider block implementation)
Analytics
Every slide interaction (swipes, clicks, slide views) is tracked in the creative's analytics. See Flow Analytics for details.