Product Feeds

The Slider component supports eCommerce creatives powered by external product feeds. Once connected, the slider automatically displays products with correct pricing, images, and availability — no manual configuration needed per product.

Products in the slider look the same as manually added slides and each links to the product page on your website.

Compatible feed formats

Your feed should be an HTTPS endpoint returning data in CSV, JSON, or XML format. Cavai Builder provides field mapping so your feed's field names don't need to match exactly.

Facebook product feeds and most standard eCommerce feeds work out of the box. If your feed isn't compatible, a feed management tool like Channable can help restructure it.

TIP

Feed data is cached by Cavai for performance and refreshed once per hour. Keep this in mind for stock availability.

Feed fields

The following fields can be mapped from your feed:

Field	Format	Required	Description
Title	String	Yes	Product name
Link URL	HTTPS URL	Yes	Clickthrough to product page
Image URL	HTTPS URL	Yes	Product image
Price	Number + currency (e.g. 29.99€)	Yes	Current price (shown as discount price if different from Regular Price)
Regular Price	Number + currency	Yes	Original price
Custom text A	String	No	Mapped to any feed property for display
Custom text B	String	No	Mapped to any feed property for display

Connecting your feed

Product feeds are accessed through Cavai's feed proxy, which provides caching, filtering, and field remapping.

Building a proxy URL

Start with the proxy base URL:

https://delivery-0.cavai.com/proxy/remapper/v2?

Add the required parameters:

Parameter	Required	Description
url	Yes	Your product feed URL
format	Yes	Feed format: xml, csv, or json
limit	No	Max number of products to return
root_path	No	Path to the items array if nested (e.g. items.item)
sort_key	No	Field to sort by
sort_order	No	asc or desc
default[currency]	No	Default currency if not in feed (e.g. NOK, €)
delimiter	No	Force CSV delimiter if auto-detection fails (e.g. `
filter[field]	No	Filter by field value (e.g. filter[category]=Shoes)

Example:

https://delivery-0.cavai.com/proxy/remapper/v2?url=https://files.channable.com/example.xml&format=xml&limit=15&root_path=items.item&sort_key=amount&sort_order=asc&default[currency]=NOK

Advanced filtering

The filter parameter supports multiple operators:

• Name contains "new": &filter[name][HAS]=new
• Weight between 100 and 500: &filter[weight][GT]=100&filter[weight][LT]=500
• Either red or rounded: &filter[OR][0][color]=red&filter[OR][1][shape]=rounded
• (Red AND square) OR (blue AND rounded): &filter[OR][0][color]=red&filter[OR][0][shape]=square&filter[OR][1][color]=blue&filter[OR][1][shape]=rounded

For the full filter reference, see Feed Proxy Endpoints.

Setting up in Cavai Builder

1. Add a Slider component to the creative
2. Open the component's Settings (three-dot menu at the bottom of the component)
3. Paste the proxy URL into the feed URL field
4. Map your feed's field names to the slider fields (Title, Image URL, Link URL, Price, etc.)
5. Preview the creative to verify products display correctly

XML field mapping

For XML feeds, use these mapping patterns:

• <title>Big Title</title> → map as title
• <img url="image.png"> → map as img.@_url

If products aren't appearing, double-check that field names are spelled exactly as they appear in your feed.