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Invalid Traffic

Cavai Cloud supports integration with third-party invalid traffic (IVT) detection solutions. IVT monitoring tags can be added to creatives using:

  • Impression pixels in the Delivery tab — fires on creative load
  • Script components in the Flow — fires custom JavaScript for IVT detection
  • Per-component tracking via the component context menu in the Flow canvas

These methods allow you to integrate with any IVT detection vendor (IAS, DoubleVerify, MOAT, White Ops/HUMAN, etc.) by adding their monitoring tags to the creative.